Launching3 min read

Sharing your collection

How to tell people about a KURV collection without spam: one clear link, what to post before and after launch, which pieces to show, and how to keep collectors safe from copycats.

KURV teamAlso in Español, Português (Brasil)

A big pink megaphone pointing right with two small Max Cat cards flying out of it, and a third card standing on the floor.
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A collection nobody hears about doesn’t mint. But spamming links in every reply doesn’t work either, and it trains people to ignore you. Here’s how to share a KURV collection in a way that respects people’s time and keeps them safe.

Every collection launched on KURV has its own page on testnet.kurv.fun. That’s the link. Use it every time, everywhere. One consistent link makes it easy for collectors to check they’re on the real collection, and harder for copycats to slip in.

Before launch: show the work

Share the process, not just the countdown:

  • Sketches and traits. Show a few traits before the collection exists.
  • One finished piece, big, with a short line about the idea.
  • The plan: what the collection is, how many pieces, how it’ll sell (fixed price, mystery mint or rising price), and whether there’s an allowlist phase.

People who’ve watched something get made care more when it launches.

At launch: be clear

A good launch post has:

  1. One or two pieces.
  2. One sentence about the idea.
  3. The price and coin (USDC, or another coin on Base).
  4. The sale method and current phase.
  5. The link to the collection page on testnet.kurv.fun.

That’s it. Skip hype words and anything that sounds like a promise about future prices. “Every price, return and buyer is up to the market.”

After launch: keep showing up

  • Share pieces people minted, with their permission.
  • Answer questions in public so everyone sees the answer.
  • Keep making work connected to the collection.
  • Point people to the market on KURV for pieces after mint-out.

Where to share

Go where your people already are. If your followers are on X, post there. If they’re in a Telegram group, share there. A few genuine posts in the right place beat a hundred in the wrong ones. Building a community around your collection covers the longer game.

A worked example

Ana posts a frog sketch with “working on something cozy”. A week later she posts six finished traits. Then one full piece, with the idea in one sentence. On launch day she posts the collection page link, the price in USDC and “allowlist phase first, for people who’ve been commenting, then public”. After mint-out she reposts her favorite pieces from holders. She never posted a price prediction and never DMed strangers.

Keeping collectors safe

Copycats love collections that get attention. Help your collectors:

  1. Post the official link in your profile.
  2. Say clearly that you’ll never DM people a mint link.
  3. Warn about fakes if you see them, pointing back to your real page.
  4. Never ask for login codes or recovery words, and say you never will.

Sharing on a phone

On a phone, Studio takes your files as a ZIP, and sharing is just the same one link to your collection page, so you can post it from wherever you are.

Writing the one-sentence idea

The idea line does most of the work in every post. A good one names what it is and who it’s for: “Sleepy frogs in tiny hats, for people who like cozy art.” Weak ones lean on hype: “The next big thing.” Read yours to someone who’s never seen the art; if they can picture it, it works.

Images that travel

  • Show pieces big, cropped to the character, not as tiny grid screenshots.
  • Use the same image across platforms for the launch post so people recognize it.
  • Add a short animation if you have one. A simple loop of traits swapping catches the eye.
  • Keep text off the art. Put the details in the post itself.

Handling questions, step by step

  1. Collect the questions people ask most.
  2. Answer them in one pinned post.
  3. Point repeat questions to it.
  4. Update it if something changes before launch (after launch, the settings are fixed).

Common mistakes

  • Many different links for one collection.
  • Only posting countdowns, with no art.
  • Promising anything about prices or “value”.
  • DMing strangers with links. It looks exactly like a scam.
  • Going silent after launch.

FAQ

Should I share every piece before launch? A few is enough. Leave some surprise, especially for a mystery mint.

Can I use Max Cat in my posts? Max Cat is Charvel’s collection and KURV’s mascot. Show your own work.

Where do people find my collection on KURV? On its own page, and through Explore.

Can I share a piece I don’t own? Ask the holder first, and credit them.

Where to go next

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